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Any local business that wants to succeed in today's web-first world must implement a local marketing strategy. As consumers are king in the retail world and content is king in the online world, you must ensure your web content promotes your business locally and attracts your target audience. We'll go over seven steps you can […]

Voice search is quickly becoming the norm. Voice search might seem like it's just getting started, but devices like Amazon Echo and Google Home are the most advanced voice assistants that people have ever used. Voice search isn't just shaping up to be the next big thing. It is the next big thing.  Conversational AI is […]

If you're in charge of SEO or social media for your business, I hope you're aware that Google now indexes your social media posts. Google monitors the biggest social media platforms, from Twitter and Facebook to TikTok and Instagram.    Google indexes social media posts to keep people on its platform and give users information that is useful […]

So you've got your website up and running, the design is sweet, your page speed is breaking the Google speedometer, and social media plugins are enabled. You're all set to start creating content but there's a problem...    If you're suffering from writers block and not sure what to write about - Stop stressing because we're sharing 5 […]

Credit cards make it simple for your company to receive payments, but they also cause a small cash flow leak. Processing fees may appear minor and may take some time to comprehend, but a 1.5%-3.5% reduction in cash flow can quickly add up to thousands of dollars in lost revenue. Credit card fees, thankfully, are […]

"My customers appreciate the excellent quality, service, and attention to detail that I provide. If only more people were aware of my existence...but my industry is so competitive that it's impossible to stand out." This is the most common issue we hear from business owners. It's also been a challenge for us. So let's get […]

In the past, local marketing was easy. You paid for a listing in the Yellow Pages, printed flyers, and possibly placed an ad in the local newspaper. People were aware of who you were and where you were. Then came web marketing and everything changed. At first, the advice was to focus on general keywords. […]

You can only get so far by doing it all yourself. Whether you're remodeling your home or repairing your car, DIY’ing it isn't always the best approach. Digital marketing is no exception: You can run an in-house operation for a while, but not forever. Your business’s future and success are dependent on your ability to […]

Everyone makes mistakes, especially when trying out new marketing strategies. However, when your small business is putting its reputation (and money) on the line to experiment with new digital marketing strategies, making certain mistakes can be (literally) costly. With that in mind, let's look at 5 of the most common local marketing fails and how […]

When it comes to the performance of your website, page speed is vital. Your web pages must load quickly and seamlessly in order to lower your bounce rate and boost visitor engagement. In this article, we'll explain why it's important, and show you how to measure it. According to Google research, every second counts when […]